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Student team “Amplify” lead the way with innovation for Young Enterprise

Toby Perkins MP with Young Enterprise winners from Brookfield Community School

Toby Perkins MP with Young Enterprise winners from Brookfield Community School

A team of students from Brookfield Community School have won a competition supported by the Federation of Small Businesses (FSB) and Young Enterprise. The Start Challenge is an initiative designed to inspire young people, developing relevant employability and life skills, attitudes and knowledge through engagement with business people.

“Amplify” created the idea of a social network site for musicians of all ages and abilities, who want to collaborate and their music to be heard. The team came up with the idea of an user-friendly app and website which would be free to download and sign up to.

The all female team of 13 to 14 year old won through from an event held in Derby last summer where the students were shown, through practical activities, what is involved in putting together a real business, developing a product and then building a marketing plan around an idea. Students received support and guidance from small business owners.

At the regional final held at Donington Park, students from Nottinghamshire and Derbyshire presented to business owners and Amplify impressed the judges both with the innovative thinking and their presentation.

Local MP, Toby Perkins, presented the students, Lilly Beards, Emily Wagstaffe, Emily Corker, Katie Bargh and Kirsty Barnett with the winners trophies and certificates at the school.

Toby said “I was delighted to present “Amplify” with their awards and to hear of the creativity and commercial initiative that went into producing an app that is not only a brilliant idea, but has such commercial potential.  It is extremely important that young people learn about the word of business and I commend the work done by Brookfield School to support this initiative”

I look forward to hearing how the project develops over the next couple of months, and maybe even having a go myself!”

Paul Thompson, Young Enterprise Area Manager for the East Midlands, said: “This programme along with our others inspire young people to discover why the skills for work are the skills for life. From our alumni we know enterprise education through learning by doing is the answer to employers’ needs and young people’s futures.

“Close to 12,000 young people have participated in our programmes this year so it’s a huge achievement for the girls to win this award and a credit to themselves and Brookfield Community School that they did it with innovation, confidence and maturity beyond their years.”


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I am Toby Perkins, Labour's Member of Parliament for Chesterfield. If you would like to get in touch with me, my office is open and can be reached by phone on 01246 386 286. I also hold regular surgeries so that constituents can meet me and I can take up their concerns. If you would like to make an appointment then please do contact my office. Thank you for visiting.

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